How to Reach the Women Who Don’t Know They Need You Yet: Tips for Femtech Founders
Most women don’t know they’re your audience yet. Here’s how femtech brands can use empathy, education, and storytelling to reach people who don’t know they need you — yet.
Talking About Taboo Topics: A Femtech Founder’s Guide to Sensitive Marketing
Marketing taboo topics in femtech is hard. You’re dealing with stigma and strict ad rules — but silence isn’t the answer. Here’s how to talk about what matters, without crossing the line.